Publishing & Positioning – for Self-publishers

Annika Ruske runs an online shop for children's books and toys with her publishing house Räuberfuchs. The associated community already has more than 17,000 members. She also works as an author. This year, her third book, “Felia Fuchs. Alltagsgeschichten aus dem Fuchsbau”, will be published.

Thomas Becker is a trained bookseller and has been active on social media as@der.buchhaendler since 2020. He hosts book-related events and collaborates with publishers and authors. In 2024, he was nominated for the Börsenblatt Young Excellence Award and discovered by a literary agency. Since then, he has been working successfully as a literary agent and bookfluencer on Instagram and TikTok.

Together with Börsenblatt editor Kai-Uwe-Vogt, they will talk about the dos and don'ts of a social media strategy in self-publishing.

Venue: Messe Frankfurt | Hall 3.0, C 97 | Livro Gemeinschaftsausstellung